What To Say On The Headline of Your B2B Website
The headline and the subtitle on your website are the elements that will make or break whether people will stay on your website.
So, how do you write a B2B headline that works to keep people on your site? Well, your headline and subtitle should do three main things:
Offer your client something they want
Tell them they’re in the right place
Compel them to keep reading
Watch the video to see examples of headlines that do these three things well, and to find out how you can use this formula for your own website.
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